Conversations not Commercials
$1 Billion of VC in Online Video Not Enough to Save MoveNetworks.com
Posted 07/02/10
This week there was contemplation in the online video landscape with much commentary and dissection as Move Networks, who deliver live, linear television services via the Internet, tweeted about their company assets up for sale; foosball table included. The price tag: $150 million dollars! Total funding to-date: $91.3m.
read this article »Posted by Nick Kellet
Video Quality: Does It Affect Viewer Attention? Sin No. 3
Posted 06/23/10
Have you ever felt perturbed after watching a video that was choppy, or that took a long time to load? Those are surely some big peeves when it comes to the viewer experience. That’s why you need to make it a priority to plan your methods of delivery and make sure not to forget the bandwidth.
read this article »Posted by Tai Kolenko
The iPad: Hot Item? Try it in the sun!
Posted 06/18/10
Summer is finally approaching, time to enjoy the hammock in the backyard with some cold bevies and, as it turns out, a very hot iPad.
read this article »Posted by Tai Kolenko
Isagenix’s SVP David Wood Shoots to Fill Oprah’s Boots. He Gets Our Vote!
Posted 06/16/10
Oprah and TV Producer Mark Burnett are teaming up to choose a potential talk show host for a new show called ‘Your Own Show: Oprah’s Search for the Next TV Star’. The winner gets to host their own show on her new network in 2011.
read this article »Posted by Tai Kolenko
Does Your Video Capture Viewer Attention? Sin No. 2
Posted 06/08/10
Everyday consumers are constantly bombarded with advertisements, emails, phone calls, etc so it’s important to keep in mind that video is not just about capturing attention but it’s also about delivering a message that is relevant and important to them in order to keep them engaged.
read this article »Posted by Tai Kolenko